Pure by Design
In today's world of mass-produced supplements, what you put into your body matters more than ever.
Many supplements contain ingredients added primarily to help with manufacturing, consistency, appearance, shelf life and cost.
At Puramins, we take a simpler approach. Every ingredient has to justify its place, with no unnecessary fillers, binders, flow agents or other additives added simply for manufacturing convenience.
Our Pure, Clean Formula Standards
No unnecessary fillers, binders or bulking agents
Our products contain only the ingredients needed for the formulation, without inactive ingredients added simply to bulk out the capsule.
No magnesium stearate or flow agents
We formulate without magnesium stearate or other flow agents, even though they can make manufacturing faster and easier (1).
No HPMC capsules
Otherwise known as hydroxypropyl methylcellulose, hypromellose or 'vegetable cellulose', this a semi-synthetic, indigestible substance (2). We use pullulan instead for our capsules.
No artificial colours, flavours, preservatives or sweeteners
Nothing added for colour, flavour, sweetness or cosmetic appeal.
No gluten, wheat, dairy, soya, nuts, gelatine, trans fats or palm oil
Free from common allergens and controversial ingredients.
No GMOs or irradiation
We do not use genetically modified ingredients or irradiation in our products.
Why are Fillers, Binders and Additives Used?
Excipients are ingredients used to perform various formulation and manufacturing functions, such as improving powder flow, binding tablets together or adding bulk (3).
In some formulations they are necessary. Very small-dose nutrients, for example, may require a carrier to ensure consistent dosing.
In other cases, manufacturers use excipients because they make production faster or easier.
Our approach is simply to avoid them where they aren't needed. With our Vitamin C formula for example, the capsule contents can be made using the active ingredients alone.
What is Magnesium Stearate?
Magnesium stearate is a commonly used manufacturing aid. It acts as a lubricant, helping powders flow through machinery and reducing sticking during production (1).
It is widely used and permitted in food and supplement manufacturing, but it does not provide a meaningful nutritional benefit in the quantities used for this purpose.
Our products can be manufactured without magnesium stearate, so we choose not to include it. Doing so requires more careful handling during production, but it allows us to keep the formulation as simple as possible.
1) Morin G, Briens L. The effect of lubricants on powder flowability for pharmaceutical application. AAPS PharmSciTech. 2013 Sep;14(3):1158-68. Epub 2013 Jul 30. (https://pmc.ncbi.nlm.nih.gov/articles/PMC3755167/)
2) US Department of Agriculture. Hydroxypropyl Methylcellulose. (https://www.ams.usda.gov/sites/default/files/media/Hydroxpropyl%20Methylcellulose%20TR.pdf)
3) Pifferi G, Santoro P, Pedrani M. Quality and functionality of excipients. Il Farmaco. 1999;54(1-2):1-14. (https://pubmed.ncbi.nlm.nih.gov/10321025/)